Managed SDRs, Worked at Startups, Worked at Big Companies, Worked at SMBs, Product Marketing, Messaging, Competitive Differentiation
I am a tech product marketer with a long and deep track record of success. I am a part of the revenue organization and my northstar is being an ideal thinking and execution partner to sellers and vertical overlay teams. What differentiates me is my tech expertise in infrastructure products, data security and network security, SaaS, big-data analytics, and data infrastructure. I have gained depth and breadth by making it all about the customer and the alliances through solution marketing. I have hands-on experience working with cloud providers (AWS, OCI, MFST and GCP), vendor partners (Dell, IBM, HPE, NetApp, Intel, Hitachi, and Fujitsu) and GSIs (Tech Mahindra, HCL, TCS, Accenture, Kyndryl, Infosys, and Wipro). I have solved real world challenges to spawn and scale content and programs for KPIs of customer and partner activation, engagement, and satisfaction. I have led teams to launch and grow verticalized solutions for healthcare, finance, manufacturing, retail and media & entertainment. I have developed and executed digital demand generation programs across the buyer journey - with impactful webinars and customer references , social (paid/ organic) , all routes to market (partners , prospects , existing customers) , virtual and physical events , creative associate and digital channels - increasing marketing inflow by 3X - 10X and easily doubling the average opportunity size.
Director + Product Marketing, Strategic Alliances and Tech Alliances Marketing
Product Marketing, Tech Alliances Marketing, Content Marketing